Resource Website & Tool Kit
ROLE: Art Director • Brand & UX/IA Designer • Photoshoot Art Direction
AGENCY: the Hilt

// This effort was for the Idaho State Board of Education. Our project team created a robust online resource for students who are trying to navigate the nebulous arena of entering into higher education. This provides all sorts of tools and information. The assignment entailed developing brand identity and strategy, an online resource website, and a marketing toolkit for statewide distribution. The marketing materials included a collection of print materials as well as a digital ads and social media graphics all geared towards directing students to the site.

Visit: nextsteps.idaho.gov